I was contacted by the lovely Justine last year to help her rework the logo for her new business venture – Simply Solids.
We both liked elements of previous logo, but the design did not lend itself well to being printed on stickers and marketing material. It was also a wide design which made it cumbersome when trying to incorporate it onto circular web badges, stickers and marketing design.
We both loved the bunting element (who doesn’t?) and so after a few tweaks we came up with the new logo. We choose a lovely unstructured typeface making it organic and still used lots of lovely bunting. We used a stronger colour palette and added in a ribbon swag to pull it all together. I am thrilled with the result. Simply lovely.
Following on with the new logo, I was asked to work on a brand new design for the website. Justine wanted to move her shop over to the create.net e-commerce platform and wanted a custom template for the new look business.
We went for a very clean modern feel using some bold contemporary fonts and implemented the pastel colours from the branding. I think it works really well and I hope that the website continues to grow and evolve with the business as it goes from strength to strength. It’s been a pleasure working with Justine on this project and I hope we get to work together again soon!