Website Design & Development Specification

Please complete as fully as possible.

The following document will assist Who Ate My Crayons Ltd. to understand your requirements during the design and development process of your new website. Please provide as much information as possible.

Once this document has been agreed by both parties, it will form the official agreement and specification for the project. Your Name (required)
Your Email (required)
Your Business/Company Name (required)
Website URL (required)
Website Scope
Design Only: Re-design of existing website
Design Only: New website
Design & Development: Re-design of existing website
Design & Development: New website
Please give a short description of the project and your general requirements from the new website. If this is a re-design please give a short summary of what the state of the current website.
Company Branding. Can you provide the following files/formats:
Logo in Vector (.EPS .AI)
Logo in JPEG/JPG/GIF/PNG Low Resolution
Logo in JPEG/JPG/GIF/PNG High Resolution
Style Guide with Colour Values
None – No Logo Artwork Available
Website Platform
Don’t Know
WordPress (CMS)
Bespoke (No CMS HTML/CSS)
Other (Please clarify in box below e.g. Create.net)

Website Hosting. Please confirm if you have hosting set up already.
No Hosting
Yes – Existing Hosting
Yes – Migrate to New Hosting
Type of Website
Small Brochure (Standard static small scale website with no content management or e-commerce capabilities)
Dynamic Content Management Site (The ability to edit the page content (required if you have regular updates to the site)
e-Commerce Website (Selling a products/services. Please state e-commerce requirements below)
Payment Gateway – Paypal
Payment Gateway – Worldpay
Payment Gateway – Other
Shopping Cart (Shopping basket/cart on every page)
Product Search Facility (Ability to search for products)
Blog Site (Simple blog site with theme to match your branding)
Other Site (Please clarify in box below)

Please identify what the core focus of the website will be.
Informational (Focus to be on layout of copy and images)
Marketing Products (Focus on adverts, banners, feature boxes and images to attract sales)
Advertising a Service (Equal focus to be given to copy and imagery to engage visitor)
Selling a Product (E-commerce, focus to be given to products and sales and shopping experience)
Personal Site (Equal focus to be given to copy and imagery)
Other Core Focus Site (Please clarify in box below)

Site Appearance. Please identify the overall style and design for the website.
Business/Corporate (Clean, strong, limited effects, bold fonts and simple palette)
Bright & Artistic (Bright colours, funky imagery, informal fonts and interesting layouts)
Informal & Simple (Clean lines, simple fonts with limited use of special effects)
Other Site Appearance (Please clarify in the box below)

Website Colours You may also use the free online resource for creating colour palettes and share your palette when completed. www.colourlovers.com/palettes.

Enter any preferred colours/palette
Sitemap & Navigation. Please list the main navigation for the site, normally appears at the top or on the side. You may also use the free sitemap creating tool www.writemaps.com and share the sitemap with us once you have completed it.

Example: Home, About, Services, Contact etc.
Website Copy and Content
All Copy to be supplied and uploaded by Client
Copy writing services required (Additional charges will apply)
Site Features & Functionality. Please identify any key features or functions that will be required for the website.
Animated Banner/Slideshow (Ability to advertise a service or product using images and copy)
Feature Boxes (Dedicated area with focus to links to another section of the website)
Social Media Feeds (Live feeds for twitter, facebook, pinterest etc.)
Social Media Links (Links to social accounts on header or footer section)
Multi-Language Functionality (Multiple languages switching for the user)
Gallery Page (A page/section that displays a series of images in a grid or structured layout)
Example Websites. Please list any website for key competitors or those which you like and will assist with the design process. Please also state what you like and what you dislike about each example.
Example 1: Enter the URL

Enter what you like and dislike

Example 2: Enter the URL

Enter what you like and dislike

Example 3: Enter the URL

Enter what you like and dislike
Once this form has been submitted, we will contact you to confirm receipt and clarify any points that need further discussion and changes. Following agreement by both parties, the final specification will form part of the formal agreement and terms for the project.

You will be sent a copy of this form for your records.
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Website specification.

The following document will assist Who Ate My Crayons Ltd. to understand your requirements during the design and development process of your website.

Please provide as much information as possible.

Once this document has been agreed by both parties, it will form the official agreement and specification for the project.

A copy of this form will be sent to your e-mail address for your records.